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Dirt Didn't Get Stronger. Detergent Got Pricier.

· updated · Satire

Real image via Wikimedia Commons: , CC BY 4.0. Captions and edit made from code, no AI generation.
AI-assisted · Photo: , CC BY 4.0, Wikimedia Commons

The Take

HUL says your clothes face the same stains as last year. The company still raised detergent MRPs by up to 11 percent. Surf Excel Quick Wash jumped Rs 10 a kilo, and Rin added Rs 3, per Moneycontrol. The powder fights turmeric. The price fights your budget. The powder wins weekly.

The Wire

Hindustan Unilever has raised MRPs on several detergent lines by up to 11 percent, with jumps of Rs 1 to Rs 10 across pack sizes, Business Standard and Moneycontrol report. A one-kilo Surf Excel Quick Wash pack costs Rs 10 more and Rin Detergent Power is up Rs 3, Moneycontrol noted. Livemint carries the full list.

The receipts

Source: Business Standard

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